Consumers call on Aldi to improve shelf labels

The Queensland Consumers Association is calling on Aldi to made the unit prices on its supermarket “new look” shelf labels much more prominent and legible.

Association spokesperson, Ian Jarratt, says the unit prices on the new labels being widely introduced are much less easy for consumers to notice and read than those on the old labels.

This is due to the print height being reduced from 5mm to 3mm and the font no longer being bold.

As a result, consumers are much less able to use unit prices to compare value for money and make informed choices.

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